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Channel Marketing Management

Services

Channel Marketing Management

Summary

Platform omnichannel click bait thought leadership pivot. Disrupt taste makers council conversions emerging.

Channel Marketing Program Management

We work with the Brand & Distributor marketing teams, monitor all available promotions for your retail channel and enable qualified retailers to target their local audience. We do this with targeted, personalized digital promotions, as well as customer lifecycle marketing campaigns.

We recognize that not all internal marketing teams have the capability, resources, or even the desire to manage the development and execution of mobile strategies and digital marketing programs. That’s where our consulting services and program management comes in. Our team of dedicated experts will manage your program from initial concepts through delivery and followed by campaign analytics and database management.

We create coupons, social posts, SMS/MMS and email message templates, landing pages and review funnels, that can be utilized by your retail channel.

We can limit retailer’s access preventing them from sending unauthorized campaigns (or any campaigns) or creating free form messages. This minimizes retailer involvement in day-to-day program management.

Your local marketing presence must combine an enjoyable user experience with the best possible representation of your brand. Our team will ensure your mobile presence draws in your target audience and is in full compliance with rules and regulations.

management

EACH PARTY IS RESPONSIBLE FOR MAKING THE PROGRAM WORK –
BRAND, CLEARLINE & RETAILER

STEP 1: AT THE STORE, DONE BY THE RETAILER TEAM.
Enroll customers in the rewards program, collect their mobile numbers & emails with our web forms, on a mobile app, or using POP materials with QR code & Text to Join number. To make the program work you need to enroll all of your customers.

STEP 2: TRANSACTIONS DATA FROM POS OR PAYMENT PROVIDER.
To create targeted campaigns, we need to collect transactional data: payment date, amount, product, mobile carrier, device make & model, plan name. We use that data to send targeted offers. You can import your reports to our system or setup a subscription with your provider.

STEP 3: CLEARLINE PLATFORM WILL STORE & DISPLAY THE DATA.
Manage points issuance & redemptions, create, manage, issue coupons to your customers as a one-time reward or send mass promotional campaign to all customers or a target list. Validate & redeem coupons, gift cards and vouchers.

STEP 4: YOUR CUSTOMERS RECEIVE TIMELY & RELEVANT OFFERS.
Depending on program specifics & configuration, 2RewardMe can deliver your marketing messages, coupons, loyalty points updates via SMS, email, or online. Geofencing notifications are pushed to your customers to drive them back to the store.

how it works channel

Offer Value & Efficiency to Your Retail Partners

 

We understand that your dealers are busy running their stores and providing great service to your customers. If you want to keep customers coming back to the retail location, have them spend more, refer their family & friends, then you need to maintain consistent marketing engagement between the store & its customers.

The most successful programs today offer a concierge-style customer support approach that acts like the Retailer’s own marketing agency,. They come complete with an account manager to build and run the programs for the Retail channel.

We provide multiple account management options to help you best utilize the marketing platform.

Regardless of the management model, you choose the Brand & Distributor will have full visibility into all campaigns scheduled and completed with analytics and reports.

You can use our marketing solutions as:

If you have the resources and experience with digital marketing and mobile communications, we can train you on our marketing platform. Then, we’ll hand you the keys and play a supportive role as you manage and execute your own campaigns.

The best of both worlds! We combine forces using a collaborative approach to help manage and execute your marketing campaigns. Our teams work together to define strategic responsibilities and share in the overall management and execution of your mobile strategy.

Leverage our experience, knowledge, and time. We will do it all for you. We are responsible for developing and optimizing the marketing strategy/content, setting up your program, executing and overseeing the campaigns, and providing reporting & analysis.

Clearline Mobile

What We Do

Channel Marketing Management

Platform omnichannel click bait thought leadership pivot. Disrupt taste makers council conversions emerging.

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